“The British Lions Crouched to a Nest of Owls”: The South Sea Bubble through the Lens of the London Press

Abstract The South Sea Bubble is one of history's most iconic economic events. While much ink was spilled during the bubble year to make sense events as they unfolded, commentators were left scrambling for ways grasp what happened because no had ever experienced a stock market before. This article focuses on how London press covered that later became known Bubble. A review every newspaper in which company mentioned 1720 captures movement price company's interpreted, well it related broader social, political, and geopolitical affairs.